Post by account_disabled on Apr 30, 2024 7:08:31 GMT
For someone like me, a collegiate soccer player thinking about my life and career endeavors post DIII soccer, sports branding always catches my eye no matter what game or league I am watching. I try and understand why a specific sponsorship deal makes sense; from kit sponsors to surrounding advertisements. I’m always looking to understand what is being server up on our screens during games so I can imagine the business partnership behind it — and that includes deals to make kits and gear for teams.
As we all know Adidas owns the outfitting rights for the entire MLS. But around Europe and the rest of the footballing world, there are many brands that the more sophisticated American soccer fan ought to Norway WhatsApp number list familiarize themselves with.
So that’s why I’m sharing with the PSP community what I know about some of these branding deals abroad because many Americans may only know the household names when it comes to football branding — Nike, Adidas, Puma, Umbro. Some of these kit brands don’t get enough love and attention in the states for their professional business sense, expert branding, and commitment to outfitting and sponsoring the game anywhere and everywhere.
Some of these brands you might have heard of before but I’ll try and stump you.
Joma
Josip Ilicic from Atalanta giving a thumbs up after a Champions League match
Joma has been making sportswear and footwear for various sports since 1968. And not long after that they were one of Spain’s top footballing brands. In 2020, their kits can be found all around the world and even in the US, but they are particularly popular in Hispanic and Eastern European soccer cultures. They are the official kit provider for Cuba, Honduras, Nicaragua, and Puerto Rico, as well as Bulgaria, Corsica.
As we all know Adidas owns the outfitting rights for the entire MLS. But around Europe and the rest of the footballing world, there are many brands that the more sophisticated American soccer fan ought to Norway WhatsApp number list familiarize themselves with.
So that’s why I’m sharing with the PSP community what I know about some of these branding deals abroad because many Americans may only know the household names when it comes to football branding — Nike, Adidas, Puma, Umbro. Some of these kit brands don’t get enough love and attention in the states for their professional business sense, expert branding, and commitment to outfitting and sponsoring the game anywhere and everywhere.
Some of these brands you might have heard of before but I’ll try and stump you.
Joma
Josip Ilicic from Atalanta giving a thumbs up after a Champions League match
Joma has been making sportswear and footwear for various sports since 1968. And not long after that they were one of Spain’s top footballing brands. In 2020, their kits can be found all around the world and even in the US, but they are particularly popular in Hispanic and Eastern European soccer cultures. They are the official kit provider for Cuba, Honduras, Nicaragua, and Puerto Rico, as well as Bulgaria, Corsica.